Email Marketing 2.0: Generate More Business With Automation, Personalization and Great Subject Lines (1.5hr)
We’ll show you some simple ways to use automation to repeatedly reach customers with email marketing.
In this session, you’ll learn how to:
- Increase email signups with dynamic forms
- Engage new subscribers with a simple automated series
- Use click segmentation and automation to send more timely and relevant emails
As a realtor, you have an advantage over larger businesses – the relationship you have with your clients. These relationships allow you to create more personalized email marketing efforts that get great results. Personalization goes beyond just adding their name to your emails.
We’ll show you:
- What it means to personalize your email campaigns
- How to add simple personalization in your emails
- How to personalize based on what you know about your subscribers
In the busy inbox, you have just a few milliseconds to convince someone to open your email.
Your subject line must capture their attention and entice them to open and read your email.
We’ll provide tips and plenty of examples to get you writing subject lines that work. You’ll learn:
- The basics of a good subject line
- Trends for writing great subject lines
- Tips for getting creative with your subject lines