August Tip: The Value of Including Video in Your Marketing Strategy
July Tip: Creating Your Own Content
June Tip: The Value of Segmenting Your Database
May Tip: Save Time by Automating Your Email
April Tip: What Email Marketing Does Best
March Tip: An Easy Way to Create Content For Your Email and Social Media
What you need to know about the new Facebook algorithm
As seen in REM Online
Earlier this year, Mark Zuckerberg announced that Facebook was making some changes to the content shown to users. According to his Facebook post, “I’m changing the goal I give our product teams from focusing on helping you find relevant content to helping you have more meaningful social interactions…As we roll this out, you’ll see less public content like posts from businesses, brands and media.”
Naturally, this caused some negative reactions from businesses, brands and media about the effects of fewer people seeing their posts.
February Tip: Are you measuring your marketing?