As seen in REM Online
Earlier this year, Mark Zuckerberg announced that Facebook was making some changes to the content shown to users. According to his Facebook post, “I’m changing the goal I give our product teams from focusing on helping you find relevant content to helping you have more meaningful social interactions…As we roll this out, you’ll see less public content like posts from businesses, brands and media.”
Naturally, this caused some negative reactions from businesses, brands and media about the effects of fewer people seeing their posts.
When it comes to generating results with an email marketing campaign, if you don’t know what action you want people to take, you’re not going to get any results.
Watch this short video to learn more about how to write a great call to action!
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