Upcoming Speaking Engagements

Thursday, May 25, 2017

Digital Marketing Trends for 2017

Private event at the Oakville Milton and District Real Estate Board

Monday, June 12, 2017

Power of Email Marketing

Private event at the Realtors Association of Hamilton Burlington

Tuesday, October 11, 2017

Topic TBD

Private Event at the Realtors Association of Hamilton Burlington

 

Past Speaking Events

Wednesday, January 11, 2017

Kickstart Your Marketing in 2017: SEO and Effective Email Marketing

CSI, 192 Spadina Avenue, Room D

Please join Andy Bush of Bush Marketing and Mark Brodsky of MB Digital Communications for the most valuable 90 minutes of the year (so far) where you’ll learn some valuable information about SEO and how to boost your search engine results in 2017 plus tips about how to leverage your existing clients to boost sales using email.

SEO Best and Worst Practices for 2017

In this presentation, Andy Bush of Bush Marketing will set you up for SEO success by discussing:

• SEO Basics
• Three Keys to SEO Success
• SEO Worst Practices

Effective Email Marketing

What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do? This powerful seminar takes you step-by-step through the keys to effective email marketing:  What it really is (and isn’t), What it can do for your business and the five easy steps you must take to harness the power of the inbox!

• Grow a healthy list
• Create great content Customize a beautiful, mobile-friendly template that matches your brand
•  How to get your emails opened
•  Tracking your results

From revealing why regular email doesn’t work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don’t!), this seminar will give you the keys to the most effective marketing you can do: email marketing.

Doors open at 9:45, the presentations will begin at 10am and wrap up around 11:30 with time for questions. The seminar is free and there will be a door prize!

Click here to register

Thursday, January 26, 2017

Private event at the Kitchener Waterloo Association of Realtors

Basics of Social Media + Setting Up a Facebook Business Page

Have you been thinking about marketing your business with social media, but you feel overwhelmed and not sure how to get started? Or maybe you’re not convinced that it works? This webinar will show you the value of using social media to reach your customers, how it can lead to new customers and how it drives repeat business from your current customers. We’ll take a look at the 5 most popular social media networks – Facebook, Twitter, LinkedIn, Google+ and Pinterest – and help you decide what is right for your business. We’ll also look at what comes next: how and what to post on social media.

Thursday, February 23, 2017

Private event at the Kitchener Waterloo Association of Realtors

You’re Social – Now What?

You’ve thought about what social networks to use for your organization, and you’re ready to take the next step. Where do you go from there?

This seminar will give you a closer look at the popular social media networks – Facebook, Twitter, LinkedIn, Pinterest, and Instagram. I’ll show you the benefits of using each, how other organizations are marketing with them, and some dos and don’t’s of each channel.

You’ll also get tips on how to tell if your social media activity is working. This session is best suited for beginners who have begun to use social media for business but are ready to go a little further.

Social Media Time Savers

Do you know that 43% of small businesses dedicate six or more hours per week to social media?  While it’s important to engage for social visibility and key connections online, we all want to do more in less time. This session will help you save time at get back to what you love to do – running your business or organization.  Join us and learn the latest time savers and best practices from Constant Contact Authorized Local Expert Mark Brodsky.

Participants will learn:

  • Tips for saving up to ten hours a week managing your social media
  • Simple ways to find usable, relevant content for your posts
  • How to integrate your social media into sales promotions and events
  • Best practices, business builders and more…

Wednesday, October 12

Brightlane, 545 King Street West

Please join Mark Brodsky of MB Digital Communications for “Effective Email Marketing“and Linda Odnokon, Independent Stock Broker with Industrial Alliance Securities Inc., on “Communicating Clearly” your value proposition in a crowded marketplace. Mark’s powerful seminar takes you step-by-step through the keys to effective email marketing and how it can help your business grow

– Grow a healthy list
– Create great content
– Customize a beautiful, mobile-friendly template that matches your brand
– How to get your emails opened
– Tracking your results

From insider tips and techniques like automated list building tools and the design elements that work, this seminar will give you the keys to the most effective marketing you can do: email marketing. Linda Odnokon recently located her office in the exciting new shared office complex, Brightlane at 545 King Street West. Linda will take a few minutes at the end to share her experience on rebranding her business and her email marketing success. There is no cost for this event, capacity is limited to 30. A light lunch will be provided.

Click here to register

Thursday, October 13, 2016

The Power of the Inbox with 30 Ways To Grow Your List

Private event at the Realtor’s Association of Hamilton-Burlington

What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do? This powerful seminar takes you step-by-step through the keys to effective email marketing: What it really is (and isn’t), What it can do for your business and the five easy steps you must take to harness the power of the inbox!

• Grow a healthy list
• Create great content
• Customize a beautiful, mobile-friendly template that matches your brandHow to get your emails opened
• Tracking your results

From revealing why regular email doesn’t work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don’t!), this seminar will give you the keys to the most effective marketing you can do: email marketing.

Thursday, October 20, 2016

The Power of the Inbox

Private event at iPro Realty

Email can be a powerful tool that helps real estate agents stay top-of-mind, generate referrals and start conversations. The challenge is getting that email opened and generating some action.

This workshop takes you step-by-step through the steps to effective email marketing:
•    Grow a healthy list
•    Create and curate great content
•    Customize a beautiful, mobile-friendly template that matches your brand
•    How to get your emails opened
•    Tracking your results
From revealing why regular email doesn’t work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don’t!), this seminar will give you the keys to the most effective marketing you can do: email marketing.

October 26, 2016

Build Your Marketing Toolkit

Private Event at the Oakville, Milton and District Real Estate Board

Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities that they could focus on, they often miss some of the important marketing concepts that will help them understand why those activities are so important. This presentation is designed to uncover some of those core concepts and show that a little bit of marketing knowledge can go a long way.

Attendees of this presentation will learn:

  • What marketing really is (and isn’t).
  • How marketing has changed in ways that benefit small businesses.
  • The importance of setting goals and objectives for their marketing efforts.
  • The 4 Pillars of Marketing Success – a framework that shows how different marketing activities all fit together, and will help small businesses reflect on their own marketing program.
  • It’s ok to start small, to start where you already are.

Join us and start to build a foundation marketing knowledge, from which you can build more and more effective campaigns to help your business or organization grow.

Thursday, November 3, 2016

The Power of the Inbox with 30 Ways To Grow Your List

Private event at the Kitchener Waterloo Association of Realtors

What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do? This powerful seminar takes you step-by-step through the keys to effective email marketing: What it really is (and isn’t), What it can do for your business and the five easy steps you must take to harness the power of the inbox!

• Grow a healthy list
• Create great content
• Customize a beautiful, mobile-friendly template that matches your brandHow to get your emails opened
• Tracking your results

From revealing why regular email doesn’t work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don’t!), this seminar will give you the keys to the most effective marketing you can do: email marketing.

Wednesday, November 16 2016

Private event at iPro Realty

You’re Social – Now What?

You’ve thought about what social networks to use for your organization, and you’re ready to take the next step. Where do you go from there?

This seminar will give you a closer look at the popular social media networks – Facebook, Twitter, LinkedIn, Pinterest, and Instagram. I’ll show you the benefits of using each, how other organizations are marketing with them, and some dos and don’t’s of each channel.

You’ll also get tips on how to tell if your social media activity is working. This session is best suited for beginners who have begun to use social media for business but are ready to go a little further.

Thursday, December 1, 2016

Private event at the Kitchener Waterloo Association of Realtors

Campaigns That Drive Action – Newsletters & Announcements

At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives. Newsletters and Announcements have become a core component of those campaign choices. Email is more important than ever – to the communication efforts of businesses and nonprofits everywhere; and to the customer, donor, client or supporter of those organizations. This session will reveal some simple but effective best practices and considerations for the small business or nonprofit seeking to make their email newsletters more effective.

Attendees of this presentation will learn:

The different types of newsletters

  • What to write about in your newsletter or announcement and how to consider using images
  • Subject line best practices, and when to send your newsletter
  • The importance of understanding how connected email and social media are…they have to be done together.
  • What types of additional tools might be useful

Learn some great new strategies to help your email and social media efforts be more effective components of one of the core campaign types, newsletters and announcements.

Wednesday, June 23rd

10am-11:30am CSI Spadina, 192 Spadina Avenue, Meeting Room D

Grow Your Business With Email and Social Media

Please join me on June 23rd – this seminar is perfect for small business owners!

Bruce Harrott will be conducting an informal networking exercise first and then I’ll be speaking.

Here’s what we’ll be discussing:

Many small businesses and organizations find themselves seeking the right strategies, tools and tactics to make their marketing efforts as effective as possible.  But between Facebook and Twitter, email and mobile, deals, and whatever new social network is rolling out that month—there’s a lot to keep up with. And there are only so many hours in each day.  The number of possibilities can feel overwhelming.

This session will help make sense of the noise.  Today we’re going to show you how to make the most of the combination of email and social media for your business.  When the session is done you’ll have a greater understanding of marketing basics like goals and objectives.  You’ll learn what a “campaign” is and what to write about and offer in that campaign.  You’ll be given some simple but powerful tips for how to get your messages opened and read, shared and socially visible.  And you’ll see that there are some great tools you can use to help engage with your existing customers and supporters as well as expand your reach to new prospects.

Throughout the session you’ll be given opportunities to capture your own ideas and build out the framework of your own “next great campaign.”  So join us and start to build a plan that will help you grow your business by eliciting the responses you want from your customers or supporters.

The doors open at 10am and the seminar will start at 10:15am, wrapping up at about 11:30 with a few minutes for questions.

Click here for full details

Wednesday, July 27th

The Power of the Inbox

Private Event at the Oakville, Milton and District Real Estate Board

What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do? This powerful seminar takes you step-by-step through the keys to effective email marketing: What it really is (and isn’t), What it can do for your business and the five easy steps you must take to harness the power of the inbox!

• Grow a healthy list
• Create great content
• Customize a beautiful, mobile-friendly template that matches your brandHow to get your emails opened
• Tracking your results

From revealing why regular email doesn’t work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don’t!), this seminar will give you the keys to the most effective marketing you can do: email marketing.

Monday, May 16th

The Power of the Inbox

Public Event at the Novotel Toronto North York at the 2016 Meganetworking Event. Full details here

What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do? This powerful seminar takes you step-by-step through the keys to effective email marketing: What it really is (and isn’t), What it can do for your business and the five easy steps you must take to harness the power of the inbox!

• Grow a healthy list
• Create great content
• Customize a beautiful, mobile-friendly template that matches your brandHow to get your emails opened
• Tracking your results

From revealing why regular email doesn’t work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don’t!), this seminar will give you the keys to the most effective marketing you can do: email marketing.

Thursday, May 19th

Private Event at iPro Realty

You’re Social: Now What?

You’ve thought about what social networks to use for your organization, and you’re
ready to take the next step. Where do you go from there?

This seminar will give you a closer look at the popular social media networks –
Facebook, Twitter, LinkedIn, Pinterest, and Instagram. I’ll show you the benefits of using
each, how other organizations are marketing with them, and some dos and donts of each channel.

You’ll also get tips on how to tell if your social media activity is working. This session is best suited for beginners who have begun to use social media for business but are ready to go a little further.

Friday, March 18, 2016

Public Event at CSI Spadina: The Power of the In Box and the Ultimate Guide to SEO for 2016

This is a perfect seminar for SMALL BUSINESS OWNERS!

Please join Andy Bush of Bush Marketing and Mark Brodsky of MB Digital Communications for a morning filled with valuable information.

Andy will be presenting The Ultimate Guide to SEO in 2016!

In this presentation, we will discuss best practices for Search Engine Optimization in the 2016.

Topics will include:

SEO Basics Explained
Google Best Practices for Blogging
SEO Checklist of Must Haves

Mark will be presenting The Power of the Inbox:

What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do? This powerful seminar takes you step-by-step through the keys to effective email marketing: What it really is (and isn’t), What it can do for your business and the five easy steps you must take to harness the power of the inbox!

• Grow a healthy list
• Create great content
• Customize a beautiful, mobile-friendly template that matches your brandHow to get your emails opened
• Tracking your results

From revealing why regular email doesn’t work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don’t!), this seminar will give you the keys to the most effective marketing you can do: email marketing.

We will be in the Whole Connector Room on the first floor, easily accessed by the staircase on the left of the elevators.

Click here for full details or to RSVP

Tuesday, March 8 2016

Private Event at Oakville and Milton Real Estate Board

The Power of the In Box

You’re Social, Now What

Thursday, March 10 2016

Private Event at iPro Realty

The Power of the In Box

Wednesday, February 3 2016

9am to 12:30pm

YWCA, 87 Elm Street

On Wednesday, February 3rd, please join dozens of other small business owners for a morning packed with great information that will help you build your business and reach new heights in 2016.

Doors open at 9am for a networking and a light breakfast with speakers starting at 9:30. Best of all, there is no charge for this event!

Speakers:

Paula-Summer 2010Paula Hope: Finding the Gold in Your Network

As a result of attending this event, you will be able to:

– Identify who can really help you grow your business by referral
– Define 6 characteristics of “golden” members of your network
– Understand what gets in the way of referral success

 

Bob 2012Robert Weese: Leveraging Your Personal Brand – 5 Steps to Close More Sales

How you can leverage your personal brand to

– Outshine the competition, attract more customers and earn more money
– Cut through the hype, leave behind the misconceptions and learn what it really takes to improve your sales
– Get more referrals and become the “go-to” person in your niche market.

Mark Brodsky: Grow Your List to Where You Want it to Be 

– Get started with gathering email contacts
– Establish an organized contact segmentation process
– Grow your email lists online and in person
– Keep your subscribers interested & engaged after they sign up

Click here to register

Thank you to our sponsors:

Bruce Harrott, Marketing Coach

Doug Baxter, Investor’s Group

Dave McMunn, Accountant

Aphrodite Cooks, Caterer

Tuesday, January 19, 2016

Royal LePage Urban Realty

Social Media Time Savers

Campaigns That Drive Action – Newsletters & Announcements

Wednesday, December 3rd 2015

7pm to 8:30pm

The Vandenberg House

1400 Queen Street East

At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives. Newsletters and Announcements have become a core component of those campaign choices. Email is more important than ever – to the communication efforts of businesses and nonprofits everywhere; and to the customer, donor, client or supporter of those organizations. This session will reveal some simple but effective best practices and considerations for the small business or nonprofit seeking to make their email newsletters more effective.

Click here for more information

Social Media Time Savers and 10 Things To Ask Your Web Design Company

Monday, December 14th 2015

5:30 PM to 7:30 PM

CSI Spadina
215 Spadina Ave. 4th Floor, Toronto, ON

Please Join Andy Bush of Bush Marketing and Mark Brodsky of MB Digital Communications for an evening where you will learn about Hiring the right Web Design Company and Social Media Time Savers

Social Media Time Savers

While it’s important to engage for social visibility and key connections online, we all want to do more in less time. This session will help you save time and get back to what you love to do – running your business or organization.

You’ll learn:

– Tips for saving up to ten hours a week managing your social media
– Simple ways to find usable, relevant content for your posts
– How to integrate your social media into sales promotions and events
– Best practices, business builders and more.

Hiring the Right Web Design Company

Are you in the process of putting together your first website or contemplating updating your old website?

Most people don’t know where to start – that’s completely normal. This presentation will prepare you for that first conversation. We have a list of questions for you to ask your potential designer, as well as what to look for in an answer so you’re fully prepared and know what you want and need in a website.

We will be in the Whole Connector Room on the first floor. There is a flight of stairs to the left of the elevators when you walk in and someone will be there to greet you!

Click here for full details and to RSVP

 

 

 

 

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